AIFD® Creative Flair Video Contest Winners

We would like to thank everyone who submitted a video for the contest. While all of the submissions were wonderful this page will host the videos of those who received top honors and recognition.  Stay tuned as we will be adding the videos for the remaining top ten.

 

Creative Flair

 The action of applying a style, technique or design material that:

1. Demonstrates expertise in the application of the elements and principles of design;

2. Inspires the imagination, originality or inventiveness of the design to the viewer;

3. Influences the ability to elevate a design to a high standard.

The videos below demonstrate and highlight the use of floral design techniques and tips, based on the AIFD® Guide to Floral Design Textbook. To learn more about these important elements, purchase a copy of the textbook here: https://aifd.org/marketplace/.

 

1st Place: “Sculpting” Brenna Quan AIFD

Brenna Quan AIFD
Vancouver, British Columbia, Canada
Brenna earned her accreditation as a member of the American Institute of Floral Designers in 2009 and has been a featured presenter for several design shows and workshops in North America. With years of experience in retail and event floristry under her belt, she has shifted her main focus towards floral education and also promoting flowers as art through public exhibitions. With an emphasis on creativity, she strives to inspire others to think about materials beyond their intended uses and to deliver a sense of delight with her passion for botanical art.

 

 

2nd Place: “Sheltering” Charlie Groppetti AIFD

Charlie Groppetti AIFD
Vilonia, Arkansas
The very essence of Charlie Groppetti’s style is nature-inspired designs “Cut from the Landscape” and often mixed with commercially grown materials to create his unique botanicals. Having years of experience in the floral industry and a member of AIFD, Charlie owned a flower shop in California for nearly 20 years often incorporating the agricultural bounty that surrounded him.  Now settled on his farm in Vilonia, Arkansas that has also become a source of inspiration that is reflected in each gathered botanical bouquet or home furnishings and accessories he designs for Porch View Home, a home and garden lifestyle brand with locations in the Atlanta and Dallas markets.

 

3rd Place: “Armature”  Susanne Law AIFD

Susanne Law AIFD
Surrey, British Columbia, Canada
Susanne Law is an educator and an award winning floral artist.  She was inducted into the American Institute of Floral Designers in 2008 and in 2012 completed her European Master Certification. She enjoys teaching and giving demonstrations at floral industry events as well as garden clubs.  This has allowed her many happy opportunities to mentor students and other designers. For the past 22 years, Susanne worked as one of the lead designers for a local flower boutique.  She enjoys challenging herself with creative projects and competitions.  Susanne continues her journey to learn and loves sharing her awe of design with others.

 

Honorable Mention: “Binding”  Renee Tucci AIFD

Renee Tucci AIFD, PFCI
Chalfont, PA
Renee has more than 20 years of design and leadership experience in the industry. After being inducted into AIFD® in 2016 and PFCI in 2018, she is now an instructor at an AIFD® Education partner and is a member of the national Teleflora Education team. As a speaker to many garden clubs, a freelance floral designer for several studios, and as an educator on many platforms, she is moved by the lives that she empowers with flowers.

 

Honorable Mention: “Weaving”  Nita Robertson AIFD

Nita Robertson AIFD, CFD
Santa Cruz, CA
I am located in Santa Cruz California where I have been operating a retail flower shop for the last twenty years. My passion for flowers and floral education have led me to many amazing experiences. For example, participating on AIFD® and Teleflora Education boards have enriched my life with inspiration and long life friendships. I love our industry and I get involved as much as possible because there is something special about collaborating with people who share the love for floral art.

 

Top Ten: “Wrapping”  Becky Memmo AIFD

Becky Memmo AIFD, CFD
Plymouth Meeting, PA
Becky Memmo AIFD, CFD became a proud member of the American Institute of Floral Designers® in 2014 when she was inducted in Chicago, Illinois (also her home state at the time). Wedding design has been her passion throughout her entire career. Sharing her knowledge of this piece of the industry to our future generation of designers, as well as continuing her own education, is so important to Becky. She now resides just outside of Philadelphia, Pennsylvania and operates her own wedding floral company, Marigold by Becky Memmo.

 

Top Ten: “Weaving”  Angelyn Tipton AIFD

Angelyn Tipton AIFD, CFD
Jacksonville, FL
Angelyn was literally raised in her Mother’s flower shop. At the age of 16 she went to work for her mom as a designer/delivery girl. Angelyn was lucky enough to attend many Georgia State Florist Conventions, FTD and Teleflora National Conventions. She has continued her floral education to keep up with new floral trends. Angelyn also had the privilege of being able to decorate floats at the Rose Bowl Parade working for Fiesta Floats. Angelyn is also an Instructor and Course Coordinator Floriology Institute. She is an active member of the American Institute of Floral Design. She was elected to its Southern Board and serves as the chapter Treasurer.

 

Top Ten: “Tailoring and Weaving”  Sharrai Morgan-Faulkner AIFD

Sharrai Morgan-Faulkner AIFD, CFD
Port Townsend, WA
Sharrai Morgan-Faulkner AIFD, Owner of Holly’s Fine Flowers located in beautiful Port Townsend Washington has worked in the floral design industry for the past 22 years. Sharrai is the Northwest Regional Rep and the NW president elect. She enjoys teaching and sharing floral design education locally, nationally, and now internationally. She delights in the opportunity to serve in continued support of AIFD® and its missions of floral design education. Sharrai delights in surrounding herself with family, friends, art, and nature in the great outdoors. She is so thankful for all the beauty and bounty the Pacific Northwest has to offer.

 

Top Ten: “Botanical Foundation Work”  Atsuko Aimi AIFD

Atsuko Aimi AIFD, CFD
Japan

Atsuko’s background is based on flower arrangement learned at the Junior College of Horticulture and her ultimate goal is not only to be a florist but also a horticulturist and herbalist.  Therefore, she teaches students not just the technique of arrangement but also tries to teach them the natural expression coming out from each flower from the botanical point of view. Her school provides correspondence courses through the internet and she teaches both domestic and overseas students every year. In 1995 she was inducted into AIFD®, became an AIFD® education partner in 2004 and an AIFD® Certified Evaluator/Judge in 2016.

 

Top Ten: “Basing”  Kristi Berry AIFD

Kristi Berry AIFD, CFD
Greenville, SC

Kristi Berry has been in the floral industry for 25 years, and currently owns Dahlia a Florist, which she opened in 2000. In 2007, she was inducted into AIFD®. She has enjoyed pursuing all aspects of running a florist, however, currently is most passionate about mentoring others in the floral industry.